Movie posters used to be so cool. I used to love the hand drawn look and feel of them that made the movie seem like it was going to be larger than life and ometimes the poster would be the best thing about a movie. Nowadays, movie posters are dull, digitally Photoshopped to death and usually end up just showing two giant faces of stars from the movie...BORING!
One company, XYZ RGB is about to revolutionize movie posters and 2D print advertising in general using full motion 3D holograms. Everyone has seen lenticular motion effects on cards, ads & posters before, but the effects generated by this new technology is amazingly vivid, smooth and life-like. On a 2D surface they can take computer-generated imagery, high resolution
photography or six seconds of real time motion or graphic video footage and create an amazing three-dimensional effect. For example, as visitors walk by a movie poster, a smooth six second clip of the movie would appear just as if they were watching video. No power source, no special 3D-glasses or devices, just an incredibly cool new way to advertise that open up a lot of possibilities. I want my business cards and wallpaper to be made with this technology.
Check out the demonstration videos here and come on back let us know what you think in the Comments below. Pretty cool eh?









Add New Comment